Workshop on International Marketing in Indian Context

Workshop on International Marketing in Indian Context

January 18, 2023

Workshop on International Marketing in Indian Context

47 47 people viewed this event.


International Marketing in Developing economy like India is always a challenging task due to the highly competitive International Market coupled with good quality products offered at cheaper price. To market a product successfully an International Marketer / Exporter from India, besides product knowledge and knowledge of International Markets needs a different set of skills which are often found lacking in them. This leads to high Development cost of export business besides long gestation period and low profitability.


  • The objective of this One day seminar is to make International marketers and Exporters familiar with the special set of skills required in the Indian context to market their product abroad successfully.


  • I’ s of International Business Management
  • P’s in International Business Management
  • Concepts in Exports
  • Pre & Post Export Incentives – Detailed analysis
  • Country of Origin – Exim Code – HS Code relevance in international marketing
  • Advance Authorisation Scheme and Co-relation with Duty Drawback
  • Deemed Export – Manufacturer Exporters – Impact on Pricing
  • Tools of Export Pricing
  • Free / Preferential Trade Agreements & their relevance to International Marketing
  • Line of Credit as a tool for market penetration
  • Rupee Payment Mechanism & International Marketing
  • Miscellaneous
  • Question – Answer

For Whom:

This program would be of use and interest to all exporters, Professionals and international marketers associated with international marketing and export.

Special Feature: –

All the above topics will be discussed based on classroom sessions – case studies – Group Discussion based method.

Speaker :

Mr. S.M. Chaturvedi is, LL.B(Gen.), with four “Post Graduate Diplomas” in Business Administration, Industrial Relation & Personnel Management, Export Management & Public Relation. He is a Management Consultant in International Business. He is a visiting faculty with leading Institutes of Management in India, besides organizations like Ahmedabad Management Association, MSME (Rajkot), FIEO (Mumbai / Delhi / Chennai). He is a corporate trainer and Motivational speaker who has conducted more than 5500 seminars / Webinars on all India basis besides over 300 In-company Training Programs. He possesses over 17 years of Corporate experience and over 35 years of consultancy experience catering to corporate clientele

Participation Fee :

Members Rs. 4,000 + 18% GST
Non-Members Rs. 4,500 + 18% GST
Bank Details for NEFT
Account No. 10996680930
Bank Name State Bank of India
Branch Address Mumbai Main Branch

Cheque /Demand Draft should be drawn in favor of “BOMBAY CHAMBER OF COMMERCE AND INDUSTRY”

Kindly mail your registration (Name, Cell no, Designation & Email id)

Contact Details :

Revati Khare || Assistant Director – International Trade and Commerce Committee
Email :
Tel. (D) + 91 22 6120 0231; (M) + 91 9892029473

Additional Details

Event Fees Type - Paid Event

Event or Seminar - workshop


Date And Time

February 16, 2023 10:30 AM to
February 16, 2023 05:30 PM
Paid Event


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