Marketing Dynamics

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Event Details

Marketing Dynamics - May 22, 2018

Overview :

A coherent marketing strategy defines the marketability of a product and the differentiating features of its brand and deliverables. In this program you will learn how to professionally define a product’s unique marketing strategy, and create deliverables for its implementation.


Who should attend :

This program is meant for various levels of marketing professionals . 


Course Contents :

  • What are Market Dynamics 

  • Understanding different components of Marketing

  • What are the Different opportunities 

  • Customer Segmentation 

Learnings :

Solutions - Today’s Mantra –

  • Marketing Strategy

  • Innovation Life Cycle                                                           

  • Identifying &  locating opportunities                                                                                                 

  • Creating Demand

P. K. BalaKrishnan, Management Consultant & Business Coach is a motivational speaker & leadership mentor. He has rich & varied experience spanning over three decades with global companies in Management, Investment Banking, Consulting, IT and business strategy. In the last few years he has extensively worked on emerging business sectors with SME. P.K. currently, provides advisory & strategic consulting services to small & medium corporations on strategic initiatives – business & joint ventures. He provides cross border advisory services to overseas companies, besides entry strategy into global markets. He is an acknowledged leadership Development Trainer for several companies besides being a visiting     professor in Strategy & Innovation Management with reputed B Schools in India & USA.

Boardroom “The Ruby”, 4th floor, Senapati Bapat Marg, Dadar (W),  Mumbai – 400028

Supriya Pandey,
Tel: 61200250, 9820202236

Chetna Surti
Tel: 4910 0228, 9892686418
Participation Fee :   
Members  Rs. 4000 + 18% GST
Non-Members  Rs. 4500 + 18% GST


Bank Details for NEFT

Account No.




Bank Name

DCB Bank

Branch Address

Mahim (024), Mumbai

Cheque /Demand Draft should be drawn in favor of “BOMBAY CHAMBER OF COMMERCE AND INDUSTRY”.


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